Connect with Clients. Grow Your Practice.

Professional Photography & Personal Branding for Therapists and Counsellors

  • It takes a tenth of a second to form an impression of a stranger from their face.

    Princeton University Research

  • "I was spending hundreds of pounds a year on directory listings but no-one was clicking through to my page."

    Emma, Therapist

  • “The first thing I noticed was their picture, they looked kind and capable. I didn’t trust the therapists with as selfies as much.”

    Hannah, Client

  • "The therapy room looked bright and inviting. Some of the other pictures are so dark."

    Chris, Client

Professional photography and a strong personal brand will help you to…

  • In online directories where clients compare multiple therapists at a glance, a well-taken photo helps you make an immediate connection. A friendly, professional image can be the reason a client chooses to click on your profile over others.

  • First impressions are powerful, and a high-quality photo communicates that you take your role seriously and can be trusted. Clients often feel more comfortable choosing a therapist whose photo feels inviting and genuine.

  • Just as you put thought into your qualifications and practice, your image should reflect the same care. Professional photography ensures your headshot and space represent the professionalism and dedication you bring to your work.

Discover How to Build a Brand That Truly Connects

Join The Branding Couch newsletter for personal branding tips, practical advice, and inspiration designed especially for therapists and counsellors.

Whether you’re just starting out or looking to refine your practice, The Branding Couch is here to support you.

Each week, you’ll receive:

  • Actionable tips to help you build a brand that resonates with your ideal clients.

  • Inspiration to grow your practice authentically and confidently.

  • Insider advice on personal branding, photography, and creating a professional presence online.

It’s free, it’s tailored to therapists, and it’s full of guidance to help you stand out and attract the clients you want to work with.

  • Therapist Photography

    Headshots or Personal Branding shoots that help clients get to know you better. You might feel nervous about being in front of the camera. That’s why your shoot is designed to be relaxed, stress-free, and even enjoyable. You won’t be asked to pose in stiff, unnatural ways. Instead, we’ll work together to create images that feel true to you and your work.

  • Practice Room Photography

    Your practice room is an extension of your work, offering clients an impression of the calm, welcoming environment you’ve created. But poor lighting and awkward angles can make even the best room seem uninviting. We use professional lighting and wide-angle lenses to capture the full atmosphere of your space.

Leigh, Founder of The Branding Couch

Leigh started The Branding Couch after struggling to find a therapist for her son. There were so many options online, but their poor profile pictures and room photography knocked her confidence at a time when trust mattered most.

With 10 years of experience as a professional photographer and personal brand strategist, Leigh has helped hundreds of people elevate their image online. She is passionate about helping therapists and counsellors create a warm, professional presence that truly reflects the care they provide.

Ways We Can Work Together

  • Book a Professional Headshot

    Say no to the selfie. A professional headshot will set you apart in a sea of faces. Studio style or environmental portrait. Investment starts at £95.

  • Book a Photoshoot

    Therapy room photography, personal branding images and/or you in practice. A bespoke shoot designed to give you a library of unique and authentic photographs for your website, social channels, directories and more.

  • Book Personal Brand Consultancy

    An opportunity to understand your personal brand and how to bring it to life online. Charged on an hourly basis, the approach will be a combination of theory and practical action led by what will bring you closer to your dream clients.

  • Book Speaker or Training

    Leigh can come and present to your team or students about the importance of personal branding or run a training session on how to take better photos yourselves.

Not sure if you have a Personal Brand?

In short, you do. Think of it as what people would say about you when you leave the room. Your personal brand encapsulates many things: how you look, what you say, where you say it.

Personal Brand Consultancy will help you understand the impression you give and how best to communicate that to your ideal client.

It can cover: tone of voice, style of imagery, website branding. Actionable points too: updating your profiles, setting up social channels and honing your content.

Leigh's insight and expertise has been really beneficial for helping to grow my practice. 

I learnt a lot from her experiences and her approach was warm and friendly which made me feel instantly at ease.

Together we looked at changing and expanding areas that I wouldn't have thought of myself; being someone without a business mind. Working with Leigh has helped me to feel more confident in my marketing strategy. This has been echoed through my increase in clients. I would highly recommend working with Leigh, if you are wanting to grow and gain confidence in your practice and marketing.

Your clients come to you not only for your expertise but for the sense of trust and safety you provide.

Often, their first impression of you is through your photograph. An outdated or impersonal image can unintentionally create distance before you've even had a chance to connect.

That's where The Branding Couch steps in. Leigh brings a decade of experience in corporate and personal brand photography, with a focus on helping therapists feel comfortable and at ease in front of the camera. She captures images that feel true to who you are—professional, approachable, and warm. Whether it’s a headshot or candid shots of you in your practice, your photos will reflect the genuine care and presence you offer in every session.

Let’s work together

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